Pinterest Marketing Agency

The buyer-intent platform hiding in plain sight.

Pinterest isn't social media - it's a visual search engine where 85% of weekly users buy something they discovered on the app. It's Google + Instagram + a wish list, and it's where women 25-54 plan their spending. We help you own it.

Pinterest marketing
6.1×
Avg Pinterest Ads ROAS
97%
Searches are unbranded
6.1×
Avg Pinterest Ads ROAS
97%
Searches are unbranded
537M
Monthly active users
$81
Avg order value (2× IG)

Why Pinterest

The math behind Pinterest - and why your competitors are already winning here.

Pins have a 4-month lifespan (vs 24 hours on IG)

A single Pin can drive traffic for years. Our Pinterest SEO strategy compounds - the content you publish today is still working in 2028.

Pinterest users spend 2× more than Instagram users

The average Pinterest cart is $81, and 85% of weekly Pinners have bought something from the platform. This is a buying audience, not a scrolling one.

Almost every search is unbranded

97% of top searches don't include a brand name - meaning users are wide open to discovering YOU. Own the keyword, own the sale.

Who wins here

Pinterest works best for:

  • Home decor, furniture, DIY, remodel brands
  • Fashion, jewelry, wedding, bridal, beauty
  • Food, recipe blogs, cookware, meal kits
  • Wedding photographers, event planners, florists
  • Real estate agents (staging, home inspo boards)
  • Course creators, printables, digital product sellers
  • Any DTC brand with a female 25-54 buyer

Content we produce

Every asset engineered for the Pinterest algorithm.

Static Pins (30-50 / mo)

Vertical 2:3 image Pins optimized for the Pinterest algorithm with SEO-loaded titles, descriptions, and alt text.

Idea Pins (8-12 / mo)

Multi-page vertical video Pins - Pinterest's version of Stories/Reels. Massive reach boost when done right.

Product Rich Pins

Full Shopify / WooCommerce catalog sync. Real-time pricing, stock, and buy button pulled directly from your site.

Pinterest SEO

Keyword research from Pinterest's own trends tool, board optimization, hashtag strategy, and section structuring.

Board strategy

10-15 keyword-driven boards, weekly repinning schedule, group board applications, and Tailwind Tribes.

Pinterest Ads

Promoted Pins, shopping campaigns, retargeting site visitors, and Broad Match keyword targeting.

Real dollars, real brands

How brands actually made money on Pinterest.

Names anonymized per NDA. Numbers are pulled straight from Ads Manager and Shopify dashboards.

E-commerce

Wedding stationery brand

$54k/mo
Revenue by month 6
Challenge
$4k/mo revenue. Etsy fees eating margin. Instagram wasn't converting.
What we did
Built 12 wedding-theme boards (rustic, minimalist, modern, boho, etc.). Published 40 Pins/mo linking to Shopify. Promoted Pins to Pinterest engaged brides.
Digital products

Home organization coach

$18k
Passive monthly revenue
Challenge
Selling $27 organization printables. Instagram plateaued at $2k/mo. Needed passive traffic.
What we did
Pinterest SEO strategy targeting 'pantry organization', 'closet cleanout', 'meal planning' clusters. 50 Pins/mo, no ads.
Home / Furniture

Boutique furniture brand

8.4×
Pinterest Ads ROAS
Challenge
AOV $650. Meta CPMs too high, ROAS below 2.
What we did
Rich Pins on entire catalog + Pinterest Shopping ads targeting 'small living room ideas', 'apartment furniture'. Retargeted site visitors with Promoted Pins.

Our Pinterest playbook

The exact operating system we run for every Pinterest client.

01

Pinterest keyword audit

We mine Pinterest's search bar, trends tool, and predictions for 100-200 buyer-intent keywords in your niche.

02

Board architecture

Rebuild or launch 10-15 SEO-optimized boards, each targeting a keyword cluster and buyer stage.

03

Pin design system

Templates in Canva Pro that let us ship 30-50 branded Pins per month without design bottlenecks.

04

Schedule + saturate

5-10 fresh Pins per day, spread across boards, using Pinterest's native scheduler + Tailwind.

05

Rich Pins + Shop setup

Verify your domain, install the Pinterest tag, sync your catalog, enable shopping ads.

06

Promoted Pin campaigns

Start with your top-performing organic Pins, retarget site visitors, expand to lookalike audiences with a proven creative.

Pinterest packages

Month-to-month pricing. Cancel anytime.

All packages include strategy, content production, publishing, and monthly reporting. No setup fees for annual plans.

Starter

Solo creators & small shops
$399/mo
  • 20 static Pins / mo
  • 5 boards optimized
  • Basic Pinterest SEO
  • Monthly performance report
  • Pin template library
Get started
Most Popular

Growth

Scaling e-com brands
$699/mo
  • 40 Pins + 4 Idea Pins / mo
  • 10 SEO'd boards
  • Rich Pins + catalog sync
  • Tailwind scheduling
  • Monthly strategy call
  • Trend/keyword updates
Get started

Pro

Established DTC + course creators
$1,599/mo
  • 60+ Pins / mo, weekly Idea Pins
  • Pinterest Ads mgmt (up to $1k spend)
  • Retargeting + shopping campaigns
  • Bi-weekly reporting
  • Board expansion + audits
  • Group board outreach
Get started

Aggressive Growth

7-figure Pinterest brands
$4,999/mo
  • Daily Pins + Idea Pin production
  • Up to $10k managed Pinterest ad spend
  • Full creative team + designer
  • Landing page optimization
  • Weekly reporting + strategy calls
  • Cross-platform integration
Get started

Learn from other people's money

The most expensive Pinterest mistakes we see every week.

We audit hundreds of accounts a year. These are the leaks that quietly drain thousands from budgets before anyone notices.

  • Mistake #1

    Treating Pinterest like Instagram - square posts, hashtag stuffing, and 'engagement' posts get zero traction here.

  • Mistake #2

    Not verifying your domain - you can't get Rich Pins, analytics, or shopping without it.

  • Mistake #3

    Ignoring keywords - Pinterest is a search engine. 'Pretty photo' with no SEO is a dead Pin.

  • Mistake #4

    Linking every Pin to your homepage - always link to the specific product / blog post / landing page the Pin references.

  • Mistake #5

    Repinning the same 5 Pins from other people - Pinterest rewards fresh content. You need new Pins weekly to stay in the algorithm's favor.

  • Mistake #6

    Giving up at 3 months - Pinterest is compounding. Real traction almost always kicks in around month 4-6.

FAQ

Pinterest questions, honestly answered.

How long until Pinterest starts driving traffic?+

Realistically, 60–120 days. Pinterest indexes and ranks Pins slowly compared to Instagram/TikTok, but the traffic then compounds for years. Don't judge Pinterest by 30-day results.

Do I need a blog to succeed on Pinterest?+

It helps enormously. Blog posts give you long-tail keyword real estate and multiple images to Pin per URL. If you don't have a blog, we can plan the content strategy alongside your Pinterest program.

Is Pinterest still relevant in 2026?+

More than ever. Pinterest hit 537M MAU in Q4 2025 and Gen Z is now its fastest-growing demographic. Ad CPMs remain 40-60% cheaper than Meta.

Can Pinterest work for B2B?+

For visual B2B (design, wedding services, courses, printables, coaching) - absolutely. For SaaS or industrial B2B - usually not the best fit. We'll be honest with you in the audit.

Do you handle Pinterest Ads?+

Yes, on Growth and above. We manage the Ads Manager, retargeting, catalog syncs, and shopping campaigns. Ad budget billed directly by Pinterest to your card.

Ready to make Pinterest your #1 revenue channel?

Free 30-minute strategy call. We'll audit your account live and tell you exactly what to fix - even if you never hire us.

Suite 8035, 99 Hudson St 5th Floor, New York, NY 10013 · Serving brands nationwide